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Internet Authors don't need timing
Of all the useless advice given to would-be authors,
perhaps the most unhelpful is the idea that to be a
successful author you need 'timing'. That is, your great
idea for a novel has to hit the public consciousness
at a time that makes your story relevant to them. An
example might be, for instance, that right now, in the
autumn months of 2007, I'm working on a thriller that
starts from the proposition that Princess Diana was
deliberately murdered in 1997 in Paris by a combination
of national security organisations. I started working
on a synopsis a couple of months ago, and I've got a
number of chapters under my belt. Now I look at the
TV News and notice that a new Inquest has started in
London into the death of the Royal lady. What luck!
Well, no. If my book was in the bookshop right now
at this moment in time then it might attract
attention and, possibly, sales. But it won't even be
finished for a few months. By the time it gets to the
publisher even if they like it, which they might
not it would take a Traditional Publisher many
months to get it ready for publication. Judging by their
usual timescales, they might get the new book onto the
bookshelves by, say, Christmas 2008. Woops, the moment
has passed. Timing is everything, say the advisors.
You should have got the book written last year, then
it would be ready for when it is really needed. Like,
now.
Great. Good advice. That is, if I could have seen
into the future or, more unlikely, guessed that an Inquest
would ever take place in England. Last year, no
one believed it was possible. After all, the idea had
been around for nearly a decade and the authorities
kept refusing it. Who could have foreseen it would happen?
Worse, who would risk their time and imagination creating
a novel about Lady Di just in case it became topical.
Not many authors would bend their creative will to such
an eventuality. Better to write the book you really
want to write, not the one you hope that the public
will enjoy. After all, synchronicity is very rare, very
rare indeed. I know of only one real-life example. An
author in England, now famous for his Science Fiction,
wrote an adventure back in the 1970s about a war in
the South Atlantic. Publishers rejected it, but when
the Falklands War broke out in 1982, they dug it out,
dusted it off, and published it to great success.
Much money was made. So was the writer. His career was
launched, from that day.
Back to Princess Diana. Okay, so Traditional Publishers
are going to find it hard to 'jump on the bandwagon',
but what could an Internet Author do? The answer
is quite a lot. It seems, in fact, that the Inquest
is scheduled to rumble on for another six months. Plenty
of time to finish the first draft and get it published
at an on-line, on-demand publisher like Lulu. That means,
yes, the Internet Author could make use of the 'timing'
advice and make their 'Diana' novel available while
her name is still in the news. Quite an opportunity!
Anybody but me willing to give it a go?
Well, maybe, not me. Because I've got an even more
interesting opportunity that has arisen recently. A
friend of mine took part in a TV documentary earlier
this year. The programme is part of a series that
will be going out soon. The date, for broadcast on national
television, hasn't been agreed but will probably be
in later October. In August I got the idea of writing
his biography, (or, more accurately, his Autobiography,
partly written with my help). In terms of Traditional
Publishers, this is a ridiculous timetable. Not so for
the Internet Author. The first draft of the book was
put together in September, and loaded up onto Lulu at
the beginning of October. My vision is this: my friend
will be interviewed on the 'Richard and Judy' TV chat
show later in the month. They'll be keen to hear about
his TV programme. They'll notice he has had a pretty
exciting and interesting life. 'Yes, Judy,' he will
say, 'and I've written about it.' At that point he will
hand her a brightly coloured paperback book. Richard
and Judy love books. They accept the copy being offered
and agree to read it. Later in the year, they review
it. My friend is invited back onto the show to discuss
it. His career takes off. The rest is history.
There is a theme here. It's simply this: in
the world of Traditional Publishing, it's a heck of
a long timeframe from the finish of writing a manuscript
to getting the book printed, distributed and on the
bookshop's shelves. In that world, it's sheer luck whether
the new novel arrives at a time that is in any way relevant
to the readers. Those who get the luck are said to have
'good timing'. However, in the world of the Internet
Author, it's a darn sight quicker from manuscript to
print, which means that timing hardly matters. In real
terms, a matter of months is nothing, but that's how
long the internet publishing process can take
from start to finish.
Another good reason for would-be writers to look
first at the internet, rather than the oft-advertised
claims of the Traditional Publisher. Think about it.
You read the newspaper, you watch the TV News. It gives
you an idea for a book. Great. You might just be able
maybe with a bit of luck to succeed in
getting your novel written, published and in the public
eye before the news item goes completely out-of-date.
What an opportunity that is!
Author: Mike Scantlebury
Mike Scantlebury is an Internet Author, with books,
stories and self-help tomes to his credit. If you want
to sample his proposed thriller about Princess Diana,
go to his main website and look under 'Unfinished Novels'
for the title 'Never Say Di'. It's here: http://www.mikescantlebury.com
Keywords : internet publishing, writing, books,
authors, opportunities, Princess Diana, conspiracies,
Paris
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