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If You Want to Be a Master Communicator ... Shut
Up and Listen!
There is no one in the world more powerful than
a great communicator.
The ability to communicate masterfully is like The
Midas Touch. It allows you to turn virtually any opportunity
into pure gold. Through skillful communication, success
becomes possible in every area of your life - career,
relationships, finances. Effective communication is
key to all of these and more.
So just what is it that makes someone a great communicator?
What is that rare ability that allows some people to
forge real, meaningful, mutually-satisfying connections
with others?
For years I've taught classes, conducted seminars and
coached individuals on their communication and presentation
skills. And just about everyone I've worked with believes
that being an effective communicator simply means being
able to get their point across, to successfully express
their thoughts, ideas and feelings to others.
But in fact, that is just a very small part of the
equation. This ability alone will not allow you to forge
meaningful connections. In fact, if all you focus on
is your personal agenda, there's a good chance you'll
get nowhere. How many times have you observed an eloquent
speaker with what appears to be all the right techniques,
a great vocabulary, all poise and polish, only to find
that his or her words ultimately fall flat?
Look up "communication" in the dictionary,
and you'll see that it derives from the Latin word communicare,
"to impart, share," literally "to make
common." So real communication isn't simply a transmission
of ideas; it's an exchange, a dialogue of sorts. Effective
communication is a sharing of information, a coming
together of two unique points-of-view, the communicator's
and the person being communicated with. Sometimes those
points-of-view are in sync, sometimes they are in conflict;
but they are always distinct. No one's perspective,
experience, interpretation, concerns, goals, mood, etc.
is identical to yours. Understanding this fact is key
to making powerful connections.
If you take nothing else away from this article,
please remember this statement: effective communication
is always a two-way street.
In order for real, meaningful communication to take
place, information must flow in both directions - not
just from you, but to you. By fully appreciating this
concept, you will be able to do what is necessary to
make real connections with others, and ultimately improve
your odds of getting what you want from each communication
encounter.
Just how can you make this exchange possible? Stop
talking -- and listen.
Most of us are actually pretty good at talking. We
talk like crazy. We talk about our problems, our accomplishments,
our relationships, our headaches, our dreams. We talk
about everything that matters to us. Unfortunately,
those issues are rarely what's of greatest interest
to others.
On the flip side, sadly most of us are lousy listeners.
In fact, most people, even when they appear to be listening
intently to someone else, are actually lost in their
own thoughts, often thinking about what they will say
next.
Really hearing what others have to say, what matters
to them, what they want, what they fear, what they hope
for, will ultimately make you better able to connect
with them, and help them to understand your message.
Being an effective listener is probably the single
most important quality of a great communicator. Just
observe some of the best there are. It's often been
reported by those who know him that President Bill Clinton
makes every person he speaks with feel like they're
the only person in the room. The Reverend Billy Graham
is able to touch the emotions of thousands of people
at the same time, who feel that he's speaking personally
with them. Winston Churchill tapped into the fears and
dreams of an entire nation, and inspired them to greatness.
Think about the great communicators you've met in your
own life, and how they somehow seemed to speak a language
you really understood.
Speaking the language of others. That's what real
communication is all about.
Think of it this way. Supposed you had to deliver some
important information to someone, but that person only
spoke Japanese, and you did not. What would you do?
You might have your message translated for you, or have
an interpreter on hand. But if you didn't figure out
how to somehow impart your message in the language that
person understood, it would fall on deaf ears. No matter
how eloquently you made your point, it would remain
meaningless, because you didn't speak the language.
If you're going to be one of the world's great communicators,
you will have to learn the language of others, and then
frame your message in a manner they will understand
and appreciate.
Here are a few things you can start doing right
now to make yourself a more effective communicator.
1. Train yourself to really listen. When you're
attempting to connect with someone, really focus on
them, what they're saying and how they're behaving.
Consciously try to block everything else out - your
thoughts, distractions around you, etc. Make a point
of not speaking yourself until the other person has
expressed a complete thought. Fight the urge to interrupt
or finish their sentences. Try to be genuinely interested
in every word they say.
2. Acknowledge others' words and feelings. When
it is your turn to talk, begin by confirming for the
other person that you really heard them. There are several
ways to do this. You might want to comment on what they've
just told you. "I can imagine that was difficult."
You might ask a question. "Wow, what happened after
that?" Mirroring is another good technique for
letting someone know you heard them. Basically, it is
simply repeating back to the other person what they
just said, and asking them for confirmation that you
understood. "So it sounds like this was a really
positive experience for you, is that right?" When
you let people know you're really listening to them,
they will be more interested when it's time for you
to share your thoughts with them.
3. Listen with your eyes. There may be no better
way of letting someone know you're listening than by
maintaining strong, consistent eye contact. This is
very important when you're speaking, but even more so
when you're the listener. Don't look down. Don't look
around the room. Don't look at other people. Look into
the eyes of the person speaking to you, and they'll
know you're interested in what they're saying. (Important!
This might sound crazy, but you have to pick one eye
to look at. That's right, left or right, your choice.
But you have to focus on one. If you don't, your gaze
will drift from one to the other. You'll exhibit what
is commonly referred to as "shifty eyes,"
which most people interpret as a sign of nervousness.)
4. Relate your thoughts to theirs. Finally,
it's your turn to express your ideas, feelings and desires.
To be most effective, try to build your thoughts on
what you've just heard. "I'm glad you brought that
up, because I've been thinking about something very
similar." Even if you're point-of-view is opposite
theirs, you will make it more meaningful to your listener
by pointing that fact out. "I certainly hear what
you're saying, and I understand why you think that way.
But I have a different perspective on the situation.
Let me explain." By connecting your point to theirs,
you make it relevant to them.
It all boils down to this: masterful communication
is a conscious act. It requires focus, attention, forethought
and an appreciation of the person with whom you hope
to forge a connection.
Take the time to learn and apply these few skills,
and you'll be on your way to becoming a great communicator,
and to reaping untold rewards in the process.
Author: Keith Harmeyer
Keith Harmeyer is EVP of Marketing and Creative Services
at C2 Creative in New York City. He is a marketing,
communication and presentation skills expert, author,
speaker and creator of The SuperSkill, a proven method
for using traditional marketing techniques to achieve
personal and professional success. You can email Keith
at kaharmeyer@gmail.com,
or visit his website at http://www.thesuperskill.com
.
Keywords : Communication, effective communication,
communication skills, speaking, business, business communication,
interpersonal communication, success, negotiation, presentation,
great communicators, relationships
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